Performance Marketing
Engineered for Growth, Not Just Ads
We design scalable marketing systems that align acquisition and retention, not chase KPIs in a vacuum
Why Choose Us?
We don't believe in one-size-fits-all marketing. Our approach is engineered to drive profitable, sustainable growth, not misleading platform metrics.
Scalable Profitability, Not Just Reach
We combine creative strategy, precision media buying, and lifecycle messaging to create marketing systems that deliver cash-positive growth, not just impressions.
Senior Operators, Direct Impact
Our clients work directly with experienced strategists and performance operators who understand how to scale brands—never siloed teams or junior account managers. The team has procured over a decade of experience, multiple brand exits, and over $100M in generated revenue.
Engineered Systems, Not Templates
We design custom funnels and frameworks that evolve with platforms, data, and customer behavior, ensuring your campaigns stay ahead of the curve instead of relying on recycled tactics.
Full-Flywheel
Marketing Engine
It's time to design campaigns that don't just acquire clicks, they build profitable customer relationships across the entire funnel. Our strategies connect acquisition, retention, and advocacy into one cohesive growth system.
Acquisition: Paid Search
& Social Media Ads
We activate campaigns on Google, Meta, TikTok, and LinkedIn to bring in high-intent customers at scale. Unlike agencies that chase vanity ROAS, we optimize for contribution margin and cohort-based lifetime value (LTV)—ensuring that every new customer delivers real profit.
Case in point: A fashion brand cut CAC by 28% while increasing purchase frequency through a Google + Meta acquisition strategy.
Retention: Lifecycle Marketing &
Cross-Channel Nurturing
Driving sustainable growth requires keeping customers engaged. We integrate email, SMS, and remarketing campaigns to build brand loyalty, re-engage dormant buyers, and maximize repeat purchases. By aligning ad spend with retention touchpoints, we extend customer lifecycles and improve unit economics.
Example: A CPG client grew repeat revenue by 34% in 90 days through retention-driven paid media + Klaviyo flows.
Advocacy: Turning Customers
into Growth Drivers
The funnel doesn't end at repeat purchases. We use lookalike audiences, referral strategies, and community-driven campaigns to transform loyal buyers into advocates who attract new customers. This creates a flywheel effect, where acquisition and retention fuel each other for scalable growth.
Example: A wellness brand increased referral-driven revenue by 22% after we layered advocacy campaigns into their ad strategy.
DM Automation Marketing
Your customers don't just shop through websites and emails—they engage on social platforms, DMs, and messaging apps. At Sama Labs, we build conversational automation systems that meet customers where they already are, turning casual interactions into revenue-generating opportunities.
Acquisition: Automated Lead Capture
Engage new followers and site visitors instantly with interactive flows that qualify customers, deliver offers, and grow your subscriber lists for email and SMS. Automated responses to comments, DMs, and sign-ups ensure no prospect slips through the cracks.
Retention: Seamless Customer Journeys
Guide customers through the funnel with automated reminders, back-in-stock alerts, and purchase follow-ups. These conversational touchpoints improve engagement, reduce abandoned carts, and increase repeat purchases—all running in the background 24/7.
Advocacy: Loyalty & Referral Campaigns
Encourage your best customers to become advocates with automated loyalty perks, referral rewards, and VIP offers delivered directly through messaging channels. This creates a cycle of retention and organic acquisition that compounds over time.
Email Marketing
By automating these flows in platforms like Klaviyo, we create systems that work around the clock—capturing leads, nurturing relationships, and increasing lifetime value without requiring constant manual effort.
The result: email becomes more than just a communication tool. It becomes a predictable revenue engine that scales alongside your business.
Email remains the highest ROI channel in digital marketing, driving 20-40% of revenue for brands that use it effectively. At Sama Labs, we don't just send emails—we engineer full-funnel lifecycle systems that turn prospects into buyers and buyers into loyal advocates.
Every engagement begins with a data-driven strategy rooted in market research and customer insights. We identify who you need to reach, what motivates them, and how to structure messaging for maximum impact. From there, we design and implement:
Klaviyo Partner Case Study
Welcome Series
Subscribers
Average Monthly
Purchasers
driven by Attentive
and SMS subscribers
Cart Abandonment journey
in the first 30 days
Paid Search
For eCommerce brands, paid search is one of the most powerful growth levers—capturing buyers with high purchase intent at the exact moment they're searching for products like yours. At Sama Labs, we design and manage search campaigns that don't just drive traffic, but deliver measurable revenue and profitability.
Our team builds and optimizes campaigns across Google Ads, Bing, and Performance Max (PMax), leveraging the entire search ecosystem—Search, Shopping, Display, YouTube, and Smart Shopping—to ensure your brand dominates visibility where it matters most.
What makes our approach different:
Data-Driven Structure
– We engineer accounts with precision, using advanced keyword research, product feed optimization, and audience segmentation to capture high-intent buyers.
Performance Max Expertise
– We unlock the full potential of Google's AI-driven PMax campaigns, combining automation with strategic oversight to drive conversions efficiently across multiple placements.
Scalability & Profit Focus
– We optimize toward contribution margin and lifetime value, not vanity clicks or impressions—ensuring campaigns scale profitably as budgets grow.
E-Commerce Specific Playbooks
– From dynamic remarketing and Shopping campaigns to competitor conquesting, we tailor strategies to the realities of product-based businesses.
spend for 5+ years!
CTR
Growth
conversion compared
to the previous year
To The Previous Year
Ad Spend
With ongoing testing, bid strategy refinement, and creative alignment, Sama Labs ensures your paid search campaigns remain agile, competitive, and profitable in an evolving marketplace.
TALK WITH AN EXPERTProgrammatic
& Display Advertising
We use automated technologies for buying and selling ad space using software that relies entirely on data. That takes the middleman out of the equation for a more efficient process. Then, we leverage our in-depth knowledge of best practices to make the right adjustments that work with the algorithms of various platforms for better penetration of your target audience. By prioritizing information over opinions, we're able to remain adaptable — which is the key to long term success for any company. After inputting your custom-built plan into the software and selecting the right demographics, it's time to watch the numbers. What's working? What's not? That's when we make fast decisions to keep those page clicks coming in — and your profits growing.
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